From the beginning, we've always viewed it as an underlying structure rather than a dogma or rigid system. The metaphors of "navigating" and later "grazing" within the framework became crucial to our understanding.

The framework 0.5 in my back pocket. For months, I carried a folded sheet with 21 sections in my back pocket, filling in each compartment with insights I encountered. Interestingly, the 22nd section ("other stuff") remained mostly empty, validating our approach.

The document that needed to fit my back-pocket became a real form factor.

Mock-up, Proto-type, Test prints Gradually, this document began to feel like a traditional road map. We progressed from a mock-up to a mini prototype, and then Jeroen boldly decided to seek a map printer to produce our framework as an actual map. I'm unsure about its practicality in daily use, though it could work well as a poster. Regardless, it's a giveaway that instantly communicates our philosophy. So, off to the printer we go!

The first prototype (mini format, too mini we learned)

This journey from concept to tangible product has been fascinating. It's exciting to see our ideas materialize in such a unique format. And once again... form does tell a story ;-)