Feeling overwhelmed by the prospect of 21 trainers and courses. Jeroen read my face and suggested franchising, which sparked some excitement about scaling potential. But I'm unsure if managing franchisees or 21 trainers aligns with our vision and ambition.

Are we too soon... or is this just a way to crack the chicken-egg puzzle?

The Mischief talks and the whole procedure to find 21 trainers was an amazing useful journey, but I still sense that we are a bit too early to move ahead. This is a bit chicken and egg discussion. We need trainers and faces to show to clients, we need clients to start training and hiring new facilitators.

From 21 back to seven, back to 3, start with 1

We decided to scale back from 21 to 7 physical workshops, based on our framework's pillars. This feels more manageable. It also provides a bit more flexibility towards clients. If they order a design session I have some space to maneuver, of they order a Customer Succes course it is far more specific and for a full day course would demand too much at this moment in time.

So back to the 7 and most 80% of the clients will request the top 3 topics for now. I feel saved.

Make great Session lab per workshop, in modules, based on learning goals

The 21 workshops concept isn't dead, but will transition to online-only and is put on hold until next year. I'll ask Jorgen to help design 7 exceptional workshops as a foundation. We'll create perfect Session Labs, then adapt between physical and online formats. In this way we can make sure that we stick to our core; the working models, the learning goals and the smart moves. Together they shape modules, tracks, courses etc.

What is the critical mass to start selling subscriptions.

By making it smaller it will also prevent rework. Smallers sized content and courses will have a higher turnover and thus faster learning and tinkering. We will be moving forward with these smallers learning-chunks, it will be more like daily content creation - one slide or card per day?! This aligns better with our TikTok-style learning approach and allows for organic growth of the platform. Future members can build their own knowledge incrementally, day by day, chunk by chunk. We just need to determine; what is the critical mass to start selling subscriptions.

This new direction seems more aligned more with our vision and my capabilities. Feeling relieved. Next step: Aggregate the 21 product sheets into 7. Feels achievable.